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What buying incentives does Persimmon Homes offer?

Persimmon provides a range of home‑buyer incentives to help make new build homes more affordable, especially for first‑time buyers. These can include deposit contributions, mortgage support, part exchange schemes, and other financial perks to reduce upfront costs and provide greater buying confidence. Incentives vary by development and eligibility, helping buyers overcome deposit and affordability challenges when purchasing a new Persimmon home.

Buying a new home is one of the biggest financial decisions you will ever make. In today’s housing market, the advertised price of a property is often just the starting point. What truly makes the difference is understanding the incentives and buying schemes available, especially when purchasing new homes.

Persimmon Homes is one of the UK’s leading house builders and offers a wide range of support options designed to make affordable homes more accessible. Whether you are a first time buyer or an existing homeowner looking to move, Persimmon has schemes in place to reduce deposits. Lower monthly payments and remove the stress of selling.

How Persimmon Homes help first-time buyers overcome deposit challenges

For many buyers, saving a deposit is the biggest obstacle to buying a home. Rising rents and living costs can make reaching 10% or 15% feel out of reach. Persimmon Homes offers several deposit support schemes to help buyers secure new build homes sooner.

Deposit Match (5%)

If you have saved a 5% deposit, Persimmon Homes will contribute an additional 5%

Benefits: This creates a 10% deposit, reducing borrowing and improving access to competitive mortgage rates.

Deposit Boost (5%)

Buyers with a 10% deposit can benefit from an additional 5% contribution from Persimmon.

Why this matters: A 15% deposit can unlock lower interest rates, making new homes significantly more affordable over time.

Deposit Unlock

Deposit Unlock is a mortgage guarantee scheme allowing buyers to purchase new homes worth up to £750,000 with just a 5% deposit.

Who it’s for: Ideal for buyers with strong incomes who can afford monthly payments but haven’t yet built a larger deposit.



Spacious homes at Castleton Grange by Persimmon Homes
Castleton Grange in Eye, Suffolk by Persimmon Homes


Will my monthly costs be reduced with Persimmon buying schemes?

With mortgage rates remaining a key concern, Persimmon Homes works with specialist lenders to reduce monthly repayments on new build homes.

Own New Rate Reducer

Instead of contributing to the deposit, Persimmon pays a subsidy (typically 3% or 5% of the property value) directly to the lender.

Result: The lender uses this contribution to offer a significantly reduced interest rate for the first 2 or 5 years.

Outcome: You own 100% of the home from day one, with much lower initial monthly mortgage payments.

New Build Boost (Powered by Gen H)

This scheme offers a private sector alternative to the former Help to Buy programme.

How it works:

  • Buyer provides a 5% deposit
  • Persimmon Homes provides a 15% interest free equity loan

Key advantage: Only an 80% LTV mortgage is required, reducing monthly costs and improving affordability for new homes.

Part Exchange

Persimmon Homes acts as a guaranteed buyer for your current property (typically valued at up to 70% of the new home price).

Benefits:

  • No estate agent fees
  • No property chain
  • Reduced risk of delays or fall throughs

Home Change

If your home does not qualify for Part Exchange, Persimmon manages the sale on your behalf.

They instruct agents, manage viewings, and cover selling fees. Making your move to a new home smoother and faster.

Discounts and Government Backed Affordable Homes Schemes

Key Worker and Armed Forces Discount

Eligible buyers receive £500 off the purchase price for every £25,000 spent.

Example: A £250,000 new home qualifies for a £5,000 discount for NHS workers, teachers, police officers and military personnel.

Family homes available at Jubilee Gardens by Persimmon Homes
Jubilee Gardens in Warminster, Wiltshire by Persimmon Homes


First Homes Scheme

A government initiative offering selected new homes at a 30% discount to local first-time buyers and key workers.

Long-term benefit: The discount remains with the property for future eligible buyers, protecting affordability.

Bank of Mum and Dad

If a family member gifts at least 5% of the purchase price, Persimmon Homes provides a £2,000 thank you payment to the family member upon completion.


Scheme Best For Key Benefit
Deposit Match First-time buyers Turns 5% savings into a 10% deposit
Own New Rate Reducer Budget-conscious buyers Lower monthly mortgage payments
Part Exchange Existing homeowners No chain and no estate agent fees
New Build Boost Affordability 15% interest-free equity loan
First Homes Scheme Local buyers 30% discount on new homes

How to Buy a New Home with Persimmon Homes

  • 1. Check availability. Incentives are often plot-specific
  • 2. Speak to a new build mortgage specialist. Ensure you maximise affordability
  • 3. Declare eligibility early. First time buyer, key worker or family assisted purchases

Explore available new homes from Persimmon Homes and find an affordable home that works for you.

Why Choose Persimmon Homes?

By combining modern, energy efficient new homes with industry leading incentives, Persimmon Homes continues to make affordable homes accessible across the UK. Often with lower monthly costs than renting.

Disclaimer

newhomesforsale.co.uk is an information platform and not a financial advisor, mortgage broker or mortgage lender. Always get financial advice before making significant decisions about your money, mortgages and buying a house.

Publish date 8th January, 2026
Reading time: 5 minutes
Written by Heather Bowles

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